See if AI names your shop.

A homeowner types “plumber in Austin” or “emergency plumber near me.” The answer lists a few shops. Dispatch, the van, and the Google profile still matter. This check answers a smaller question: did that answer name you.

Mentionmill runs the prompt on ChatGPT and Perplexity. You see Named or Not named for your shop, who else was named, and the cited links. It is not a city ranking and not a promise you will be named. It is one prompt, two engines, and a clear yes or no.

If you are missing, This week will usually point at a page that answers the exact question — service, city, and your name in the first lines — plus a listing or article the models already cited. Keep the name, city, and trade identical on the site and the profile. Recheck next week. If you also want reviews on Google, that ask lives on Askforstars. Mentionmill still only checks whether ChatGPT or Perplexity named you.

If you are on the list, stay on those sources. Watch who else appears. A new name often means a new page they used. $29/month watches that same plumber prompt and emails you when the names change. Cancel anytime. The account stays.

HVAC shops and agencies have their own pages. The tool is the same. Start with the prompt your customers actually type, not a brand query. Results vary by person and place. These steps don’t guarantee you’ll get named.

Drain cleaning, water heater, slab leak, and “plumber near me” are different prompts. Do not mash them into one. Pick the job you want this month. If you are Named on “plumber in Austin” and missing on “emergency plumber,” that is information, not a broken tool. Save the one you will actually work.

Mentionmill will not text the shop. Email only, and only if you save the prompt. The mill mark stays indigo on mill paper. No otter, no engine logos. If you want the weekly watch explained without the trade, use the weekly AI mention check. If you want citations, use AI search citations. The form above is the plumber prompt ready to run.

A worked pass

Harbor Plumbing in Austin types Your brand as Harbor Plumbing and the prompt “best plumber near Austin.” The pass comes back Not named. Who else: two shops the models already list. Cited links: a Yelp category page and a city guide. This week says: publish one page that answers “best plumber near Austin” with Harbor Plumbing in the first fifty words; get listed or cited on those two hosts; make Harbor Plumbing + Austin + plumber identical on the site and the profile; recheck next week. Those steps don’t guarantee they’ll get named. If they save it for $29/month, we run that same prompt again and email if the names change. That is the whole loop — not a city rank.